Tyre producer moves to strengthen market share in Uganda

Kampala. Chinese tyre manufacturer Linlong Tyres has moved to strengthen its market share in Uganda through introducing new technologies and tyre brands.
Mr Wang Feng, the president and chief executive officer Linlong Tyres, while speaking during the training and conference with Linlong Tyres dealers earlier in the week, said the company was introducing new long lasting tyres on the market.

“Uganda is one of our very important markets after the Middle East and we are seeing a lot of growth opportunities in this market. We are making new products and new patterns to specifically meet the needs of this market,” he said.
“According to Mr Feng, Uganda consumes about 400 containers of tyres per year which has increased their share of the market to more than 20 per cent.

Fighting counterfeiting
Last year Linlong Tyres signed a distributor partnership with City Tyres which appointed them as their sole distributor of tyres in the country. The move was aimed at reducing on the high presence of counterfeited tyres on the market.
He said ever since they appointed a sole distributor, cases of counterfeiting of their products has greatly reduced on the Ugandan market.
Linlong Tyres registered a trade mark in Uganda last year and has since put an embargo on their manufacturing technologies. That means any body found counterfeiting their products will be liable to prosecution by courts of law.