Ugandan wins award in Denmark for his rolex vending business

Sylvester Bbaale attends to a customer. Courtesy Photo.

What you need to know:

UGOOD is a Ugandan food truck, which serves healthy and delicious street food, made of ecological ingredients from Uganda and Denmark

A Ugandan entrepreneur has emerged winner in the food truck festival in Copenhagen, Denmark.

Mr Sylvester Bbaale, who owns a truck that vends Ugandan delicacies called UGOOD, was voted ahead of 50 competitors by crowds in Denmark.

Sylvester Bbaale's food truck in Denmark. Courtesy Photo.

“Thank you, thank you and again for the countless people who came to the food festival this weekend. We are more than happy and proud to be named the crowd's favorite 2016 among tough competition. Thanks for all the votes guys - you know who you are,” Mr Bbaale said upon winning the award.

Clients queue at the food truck to buy the Ugandan Rolex. Courtesy Photo.

UGOOD is a Ugandan food truck, which serves healthy and delicious street food, made of ecological ingredients from Uganda and Denmark.

UGOOD is commonly known for the Ugandan Rolex which Bbaale says is “served on the streets of Copenhagen to introduce a refined taste of Ugandan street food to all the people in Denmark.”
Mr Bbaale has been living in Copenhagen for some time after he moved to Denmark as a baby in 1989.

Uganda's ambassador to the Nordics, Zaake Kibedi meets Sylvester Bbaale (Second from left) at the embassy in Denmark to celebrate the award.

The Ugandan ambassador to the Nordics, Kibedi Zaake commended the works of Mr Bbaale, saying that the embassy has always urged Ugandans to explore opportunities through creativity. “This has opened up more opportunities for him and am grateful, I call upon other Ugandans to take his example,” he said.

Sylvester Bbaale vends what he calls the Ugandan Rolex.

“The Embassy will be hosting diplomats in Denmark and some key members from the Danish business community for our independence celebrations tomorrow (October 9) at which Sylvester's Uganda food truck will be serving various types of Ugandan food including the Ugandan rolex and Ugandan fries,” he added.