Entebbe, NMG partner to support Kusi festival

Left to right: Mr Clifford Machoka, the Nation Media Group (NMG)’s head of External Affairs and Marketing, Mr Wangethi Mwangi, the Non-Executive Director and chairman Kusi Ideas Festival, Mr Fabrice Rulinda, the Entebbe Municipality mayor, NMG CEO Stephen Gitagama, and Entebbe town clerk Charles Magumba. The media house Macrh 15 entered a partnership with Entebbe Municipality to support the Kusi festival slated for December. PHOTO/EVE MUGANGA

What you need to know:

  • The festival will bring together public and private sectors  to discuss issues concerning climate change.

Entebbe Municipality has signed a partnership with Nation Media Group (NMG) to support the upcoming Kusi Ideas Festival scheduled for December 8 and 10 in Entebbe.

The festival will bring together influential African leaders, scholars, entrepreneurs and innovators to discuss issues focusing on climate change in Africa.

“This is going to be our fourth edition discussing the future of Africa and ideas, we have been able to hold three festivals; the first was held in Kigali, Rwanda, second was in Kisumu, Kenya, and the third was held in Accra, Ghana. We are proud that the fourth edition will be held in Entebbe,” Mr Clifford Machoka, the head of external affairs and marketing at NMG, said yesterday.

He added: “The fourth edition will focus largely around climate change. We know the impact that climate change has in Africa and that it is going to be one of the most topical issues in the world. Therefore, we will be partnering with Entebbe (municipality) to be able to advance the discussion on climate change.”
Mr Machoka said the festival  brings the public and private sectors together.

“The reason we bring the public and private sector [together] is so that when we are talking of these great ideas, they can be implemented not only as policy ideas but also as practical ideas. We bring [together] heads of state, senior government officials, academia, youths, entrepreneurs, innovators, communities, among others,”  he said.

Entebbe’s mayor Fabrice Rulinda (left) and NMG’s Chief Executive Officer Stephen Gitagama sign a partnership to support Kusi Ideas Festival at the municipal head offices on March 15, 2022. PHOTO/EVE MUGANGA 

The NMG chief executive officer, Mr Stephen Gitagama , said the festival is significant because it touches the core of the continent.

“There is drought [and] food insecurity because we have not protected the environment. We are going to focus on  some critical aspects  of this great city in Uganda, we shall discuss significant issues  that affect our continent and we shall  come up with great ideas that have been used  to define policies that have made the lives of Africans much better, thus improving the environment,” Mr Gitagam said.

The NMG-Uganda Managing Director, Mr Tony Glencross, said Entebbe has got features such as a golf course, Lake Victoria, tourist sites, among others, which attract opportunities.

The Mayor of  Entebbe, Mr Fabrice  Rulinda,  hailed the partnership.  

“We are very strategic and this is a very important partnership, for the people of Entebbe and Nation Media Group in the advancement of knowledge and the growth of Africa. I am happy that the festival will be hosted in our home,”  he said.